For the full package
I can promise you
Nearly promise you
A full redemption
Nothing is for sure
You know, you can’t
Absolutely promise anything
But if you look at the reviews
On my website
You’ll see that I nearly always
Get my client back to where they were
Or even ahead
Before their misstep
Now, some people
Like the traditional
NotesApp apology
But that’s not the route
I typically take
I think font is important
I think background is important
I think color scheme is important
Some colors say forgiveness
And some say--
I shouldn’t have
To be doing this
Black and white create a somber tone
Which is nice
But they don’t give you
The kind of human warmth
You’re looking for
If you’d like to give someone your forgiveness
And you’ll notice
That in this office
I talk about forgiveness
As though it is an object
It is a thing we can touch
It is a thing we can see
It is a thing we want to grab
And hold onto
You cannot achieve anything
If your object
Is ethereal
I believe that
With all my heart
I’m going to spend days
Maybe even weeks
Getting the contrition
Right where we want it to be
I’ll go through every word
I will personally measure
The centimeters
Between every word
You don’t want a lot of crowding
When you’re doing an apology
But you don’t want
Too much space either
Or it looks sparse
Looks like there’s nothing there
I’m going to think about
What personal elements
We can incorporate into the apology
Obviously, depending on your comfort level
You might not want a lot of personal details
In the apology
But the more your comfortable sharing
The more likely it is
The apology will take
I will allow for two revisions
In the standard package
And three in the premium
But I never offer
More than three
And it’s highly unlikely
You’ll need to revise anything
I’ve been doing this
A long time
Some people think
All apologies are the same
They’re not
You cannot use the same apology
For hitting somebody with you car
And fleeing the scene of the crime
That you would use
To apologize for cheating on your wife
And having a son with your maid
There are levels
To all of this
And the reason you come
To someone like me
Is because I understand
The levels
I’ve been on every single one of them
And I know what they require
For you, I’d recommend
The premium package
Because this is--
Well, I’m sure you already know
It’s a pretty severe case
Pretty, uh, upsetting
But that doesn’t scare me
Not at all
It just means it’s a good thing
That you came
To a professional
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